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Residential Impact 

Impact is a Dallas based developer and investment manager, that delivers high quality, economically integrated housing that addresses critical community needs.

Website goal

The main website goal was to have a digital presence to present the company.
For the main action, the company wanted to prompt was in contact with them

"To have a professional website, mostly informational, that potential clients and investors can get to know the company, and get in touch"

Color scheme


Primary variant



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Visual Identity

I've searched among Dallas local competitors to learn the visual language the audience familiar with. Then I used a similar approach combined with the individual values Impact has to offer.

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Final design

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